Martin Olsson

Too simple?

Although this is an unruly blog it does have a theme: that of simplicity. smpl is about making things so simple that they become hard. This leads to rather complex projects, such as the bike project. One of my earlier posts was written long before the bike project was launched, but the thought of a bike with no gears and no freewheeling hub had already struck me not as a case of oversimplification but of trading one kind of simplicity for another: smpl alphabet